Ascend November Inspiring Across Generations
We Ascend Together: Elevating Our Stories, Deepening Our Connections
Speaker Bios:
Welcome & Opening
Madhu Mujoo
Advisory Principal
KPMG
With 25 years of experience helping companies drive top-line growth and improve bottom-line efficiency, I am a seasoned Senior Executive with a wealth of expertise. I have helped Fortune 100 companies build and transform their business operations throughout my career, leading large-scale business transformations, M&A integration initiatives, and enterprise-wide technology transformations. My strengths lie in synthesizing business strategy to identify drivers and opportunities for growth. As a change agent and passionate leader, I inspire and motivate teams while building consensus across organizations. As a seasoned Transformation Architect, I have honed my skills in keeping an eye on the big picture and taking a holistic approach to strategy development. I understand the importance of considering all aspects of a business. My approach is to work collaboratively with organizations, enabling them to achieve their goals and maintain a competitive edge in today's rapidly changing market landscape.
Jackie Mak
Advisory Director
KPMG
Jackie is a Director in KPMG’s Cybersecurity Consulting practice specializing in DevSecOps, Application Security, and Security Operations. His core mission is to help clients navigate the complex landscape of software security and protect their most valuable enterprise assets from cyber threats. He works with teams to assist with cyber security strategy and governance, operational optimization and performance improvement, and the assessment and mitigation of cyber risk. Beyond his professional achievements, Jackie is deeply committed to positively impacting his community through volunteer service and mentorship. At KPMG, Jackie has supported various Diversity, Equity, and Inclusion efforts and is currently serving as the Treasurer of the San Francisco Asian Pacific Islander (API) Business Resource Group. As a leader in the field of cybersecurity, Jackie also spends his time mentoring and empowering talent in underrepresented communities.
Michelle K. Sugihara
Executive Director & CEO
CAPE
Michelle K. Sugihara is the Executive Director & CEO of CAPE (Coalition of Asian Pacifics in Entertainment), the world's longest-running non-profit organization creating opportunities and driving change for Asian and Pacific Islander success in Hollywood. She is a fourth generation Japanese American born and raised in Honolulu, Hawaii. Michelle is also an entertainment attorney, film producer, and adjunct professor for the Claremont Colleges’ Intercollegiate Department of Asian American Studies. An avid public speaker, Michelle speaks and teaches across the country on various topics including Representation in Media; Women in Entertainment; Inclusive Storytelling; Leadership; and Improv for Non-Actors. IG: @capeusa; @michsugi.
Abigail Hing Wen
Producer and Author
HarperCollins Publishers
"With a knack for trying and succeeding at new things," according to Forbes, Abigail has been described by Pop Culturist as “one of the voices of her generation.” Abigail is a New York Times bestselling author, a filmmaker and a woman-in-tech leader specializing in artificial intelligence, as well as a wife and mother of two. Abigail is a frequent speaker on topics of leadership, equity, representation, ethics and creative careers, including Talks at Google, the California Commonwealth Club (with Congresswoman Marilyn Strickland and Deb Liu, CEO Ancestry), META, Facebook AI, LinkedIn, Pinterest, Target, Twitch, The League of California Cities, Munger Tolle, the Barnes & Noble podcast, a virtual talk with Lea Salonga, as well as Stanford, Harvard, Columbia, Dartmouth and Berkeley among other venues. Abigail penned the New York Times bestselling novel, Loveboat, Taipei and companion novels Loveboat Reunion and Loveboat Forever. She serves as executive producer for the film adaptation Love in Taipei, a top 10 comedy on Paramount+. She and her work have been profiled in print and tv, including Entertainment Weekly, Bloomberg TV, Forbes, Fortune, Cosmopolitan, The Hollywood Reporter, Seventeen, NBCNews, NBC Bay Area, ABC7, and the World Journal. Abigail holds a BA from Harvard, where she took coursework in film, ethnic studies, and government. She also holds a JD from Columbia and MFA in writing from Vermont College of Fine Arts. In her career in tech, she has negotiated multibillion-dollar deals on Wall Street and in Silicon Valley, worked in venture capital, and hosted Intel’s Artificial Intelligence podcast featuring leading industry experts including Andrew Ng, Facebook's Chief AI Scientist Yann LeCun, and US Congresswoman Robin Kelly. She also served with the Partnership on AI. Forbes describes her as, “One of the most respected voices in fairness and AI.”
Angela Gray
Co-Founder
YINA
A board-certified herbalist and Licensed Acupuncturist, Angela’s journey to Traditional Chinese Medicine (TCM) started with a class in Medical Ethnobotany at UC Berkeley. This ignited her love of plant biology and spearheaded her graduate studies in pursuit of understanding Chinese medicinal plants, its history and use case in modern living. TCM is one of the oldest forms of medicine, anchored by the concept of holistic healing, restoring our connection with nature. Angela co-founded, YINA with the mission to demystify traditional Chinese medicine (TCM) and help more people reclaim their vitality through modern wellness rituals inspired by TCM. "YINA" means harmony and beauty. They create multifaceted products, tools, and education that help you cultivate a profound lasting impact on your wellbeing.
AEN Breakout Session #1
Sonita Lontoh
Independent Board Director
Sunrun
Bio
Christine del Rosario
Partner
PwC
Bio
AEN Breakout Session #2
Ray Chueng
Partner
Crowe
Ray’s journey has been marked by a steadfast commitment to bridging the gap between diverse cultures, fueled by a deep-rooted passion for fostering understanding and leadership excellence. As a partner at Crowe LLP, leading the national Process Optimization and Automation practice, he has demonstrated visionary leadership in navigating complex, cross-functional projects. This experience, alongside his capability as a former CIO before Crowe, has driven significant transformation and established foundational practices in automation and AI, positioning TMT verticals for scalable growth. His management tenure at Arthur Andersen, KPMG, and Visa and his board advisory role at YeePay have endowed him with a strategic mindset and a comprehensive understanding of global business dynamics. This, combined with active roles in governance, including his chairmanship at the Center for Asian Pacific Studies at USF and AI Advisory Board at AICPA, underscores his dedication to community service and cultural enrichment.
Meha Agrawal
Founder & CEO
SILK + SONDER
Meha Agrawal is the Founder and CEO of Silk + Sonder, an AI and human powered tech wellness company, focused on improving mental wellness through science-backed techniques like guided journaling and emotional health tracking. Inspired by her own experience with burnout and stress, Meha created Silk + Sonder in 2019 to help women reduce anxiety, achieve goals, and foster deeper connections. The company now serves thousands of members nationwide. A former software engineer at Goldman Sachs, Stitch Fix, and The Muse, Meha has conducted extensive research in positive psychology and personal development. She also leads professional growth workshops and coaches clients to overcome self-limiting beliefs. Meha is a Tory Burch Fellow, Entreprenista 100 Awardee, and was named a Standout Woman Innovator by Apple. She holds a B.S. in Computer Science/Business Administration from USC.
Ellen Chen
Co-founder & Executive Board Member
Mendocino Farms
Since stepping down from the “day to day” of running Mendocino Farms, a premium fast casual gourmet sandwich and salad concept that she co-founded in 2005, Ellen has focused her time, energy and passion supporting female and minority founded businesses. Ellen is using her twenty years of experience growing food brands to help early-stage founders understand their purpose, operationalize their values, get the resources they need and hopefully avoid some of the mistakes she made. Ellen continues to offer the restaurant group a big business perspective with an entrepreneur's passion. In 2015 Nation’s Restaurant News included her on their annual Power List, and 2020 Nation’s Restaurant News named her the 50 most influential women in foodservice. She sits on the Board of Directors of Mendocino Farms and Sugared + Bronzed as well as Advisor to Zitti, Curbit, Womaness and Vibrant Funds. She believes strongly in a need to give back to her community and is a Founding Board Member of Teach AAPI and AAPI LA an initiative launched by the Mayor’s office in Los Angeles.
Kristy Kim
Co-Founder, CEO
TomoCredit
Kristy built TomoCredit, AI startup out of her own personal frustration as a young, female immigrant. She got rejected from auto loan five different times when she was studying at UC Berkeley as an international student. Without a credit score, she could not get approved for anything in the U.S. She built TomoCredit for over 100 million consumers who lack credit history. Tomo is using data to give access to credit to everyone.
Holly Liu
Co-Founder
KABAM
Holly Liu co-founded the unicorn mobile gaming company Kabam, that made games with Hollywood IP, such as Marvel, The Hobbit, Star Wars, Transformers, The Hunger Games and many more. In 2017, Kabam sold to Netmarble and FoxNext. After exiting, Holly was a Visiting Partner at Y Combinator, an early stage accelerator that has birthed companies like Twitch, Airbnb, Dropbox and many others. She now runs a curated community of notable folks in tech and entertainment building in geek fandom with Patrick Lee (founder and former CEO of Rotten Tomatoes , Kun Gao (founder and former CEO of Crunchyroll) and Kevin Lin (founder of Twitch). Together with this team and community, we have previously invested in over 30 startups focused on entertainment and tech as PKO Investments.
Breakout Sessions
IAG Breakout Session #1A
Al Goel
Founder
The Four Pillars Consulting & Coaching
With over 30 years of experience across entrepreneurial ventures, retail, and the pharmaceutical industry, Al brings a wealth of knowledge in HR, Finance, Strategic Sourcing, and Leadership Development. Al is deeply committed to mentoring and coaching, guiding university students and high-potential corporate professionals towards achieving their full potential. As a guest speaker at INSEEC School of Management in Paris, Al shares his insights and expertise, fostering the next generation of leaders. Al's contributions to the Life Sciences field have been recognized with the prestigious PhRMA Award and multiple accolades as a Talent Development Champion, underscoring his dedication to executive leadership excellence and talent cultivation. Certifications in Learning & Development include: Insights Discovery, Franklin Covey, CCL 360, Korn Ferry 360, DDI, DiSC, MBTI, Ken Blanchard, WHY.os
IAG Breakout Session #2A
Nicole Wong
Learning Strategy Director
PwC
Nicole C. Wong's mission in life is to inspire profound hope. She is reimagining the talent ecosystem and inspiring people to embrace the future of work in an AI-first era by leveraging her insights and skills as a Learning & Development leader, corporate storyteller, global brand-management marketer, and award-winning journalist. She excels at applying her curiosity to identify data-driven insights that connect the dots in unique ways and bringing those insights to life using storytelling skills that shift people's perspectives and prompt them to act. Over the past year she's served as PwC's learning strategist responsible for equipping all 75,000 people across the US firm in becoming savvy, responsible users of Generative AI; now she is serving as the strategist accelerating PwC technologists' advanced upskilling in GenAI. This fifth-generation Chinese American grew up in San Francisco, traveled to 24 countries, and loves to rock climb with her wife and 8-year-old son.
Jason Lee
Senior Staff Consultant
Crowe
My name is Jason Lee, and I've been a working in the public sector as a strategy consultant at Crowe LLP for 2 years, specializing in fiscal and performance audit and rate/fee studies. My first Ascend Norcal event was in Palo Alto (JP Morgan office) celebrating AAPI Women in leadership. Since then, I started to see the real value of Ascend and have participated in every Norcal event I could. In this last event of the year, I'm excited to be a small group facilitator. As an AAPI, I'm passionate about empowering AAPI with the knowledge and connections to thrive in the professional world especially in in leadership roles. Please feel free to connect with me in person at the event or on LinkedIn at https://www.linkedin.com/in/jaehu/
IAG Breakout Session#2B
Jennifer Ouyang Altman
Founder & Executive Coach
Inner Radio
Bio
Closing Plenary
Arjun Kalra
Office Managing Partner
Crowe
Arjun Kalra is a Principal in Crowe’s Consulting practice. He has spent the last 18 years assisting clients with assessing, building, or optimizing their compliance programs across a wide range of companies in the financial services, technology and diversified industries. He currently leads the firm's Emerging Risk team and is the Managing Principal for the San Francisco and San Jose Offices. Arjun has a BA in Applied Math and Economics from University of California, Berkeley and an MBA from the University of Michigan, Ann Arbor. He lives in San Francisco with his wife and two sons. Outside of work he loves to cook and is an avid half-marathon runner.
Ryan Alexander Holmes
Digital Creator
Ryan Alexander Holmes
Ryan Alexander Holmes [何仁安] is an actor and content creator [@ryanalexh] based out of Los Angeles, CA. Having garnered a sizable presence on social media by using his platform to embrace his mixed Chinese/African American background through comedic story telling and poignant writings about his family’s perseverance, Ryan has made it his goal to encourage others of mixed ethnic/cultural backgrounds to fully embrace who they are and to show the world there is unimaginable strength in discovering harmony in multiculturalism. He is a proud alumni of both UC Berkeley, where he achieved a Bachelor’s in Business, and USC, where he achieved a Master’s in Drama. He has been featured in the Washington Post’s coveted interview series Race in America, whose past interviewees include: Lisa Ling, John Cho, Los Angeles Mayor: Karen Bass. His acting credits include For the People on ABC, Dear White People on Netflix, The Morning Show on AppleTV+ and Back on The Strip, where he stars alongside Kevin Hart and Wesley Snipes.
Alex Chester Iwata
Co-founder, CEO
Mixed Asian Media
Alex is the Founder/CEO of Mixed Asian Media - A website and community for mixed APIs, recognized by the Nielsen Consumer Report. Alex received the 2023 Women of Distinction Award from the Assembly 69th of California, and she was one of the AHN’s top 50 Unsung Heros in their inaugural year. She received her BA in 2021 from St. Mary’s College graduating with honors and received the Dean’s Award for community engagement and academic excellence. Alex is the Chapter President of ACE NextGen NYC and is on the Board of Directors for American Advertising Federation LA. She is on the advisory board for the Lunar Collective, New York Asian Film Festival (associate board), and her alma mater St. Mary's LEAP Program and she is also part of the Jews of Color cohort The Workshop. Alex is a member of Gold House and is part of their inaugural Journalism Program.
Mariko Sola
Business Planning & Operations
Visa
Bio
Elenor Mak
Founder & CEO
Jilly Bing
Elenor Mak, is founder and CEO of Jilly Bing, the first toy company to create dolls and characters that resemble Asian American children. While searching for her daughter’s first doll, she was appalled at the options. Rather than accept the status quo, Elenor did what she has done her entire career: She created something from nothing. Before Jilly Bing, Elenor co-founded Keaton Row, an e-commerce fashion company. She next led the go-to-market strategy for Target’s Entrepreneur-in-Residence team. In 2017, Elenor joined the venture backed startup, Madison Reed. Under Elenor’s leadership, Madison Reed opened its flagship locations on the East and West coasts. Elenor received her MBA from Harvard Business School and graduated from Dartmouth College with a major in economics. She lives in San Francisco with Richard, her husband and their two young children, James and Jilian, who probably believe they have a third sibling named Jilly Bing.